by chala | Jul 11, 2013 | Ezines, Inspiration, Leadership, Marketing, Small business growth
Networking shmetworking. You need strong body language everywhere in your business: when you meet suppliers, potential clients. You even need it at weddings and bar mitzvahs for God’s sake! So read some great tips about what you need to keep in mind when...
by chala | Jul 9, 2013 | Ezines, Inspiration, Just in case, Leadership, Marketing, Small business growth
A question I often get from clients is “how do I avoid giving away the whole secret of what I do in my blogs or videos?” It’s really a critical question because who’s going to buy the cow if you already gave them the milk? (a gross thought really, who wants a cow?...
by chala | Jul 2, 2013 | Ezines, Inspiration, Leadership, Marketing, Small business growth
I’m a huge proponent of being yourself as part of your brand for your business. Authenticity and truth need to be at the core of what you say and do. It doesn’t matter if what you say is hurtful or controversial, there are still people who will love your...
by chala | Jun 26, 2013 | Ezines, Inspiration, Leadership, Marketing, Small business growth
“If You Can’t Explain It Simply, You Don’t Understand It Well Enough” I love this quote by Albert Einstein. In my opinion, it points to the number one problem I see in businesses I meet all day, every day. Business owners can’t simplify...
by chala | Jun 20, 2013 | Ezines, Inspiration, Leadership, Marketing, Small business growth
Jason Fell’s story in the Entrepreneur magazine is based on a talk he attended (and I also attended!) by thought leader Jonah Berger who wrote a book called Contagious: Why Things Catch On (Simon & Schuster, 2013) He made really compelling cases for why...