by chala | Dec 24, 2019 | podcast, Polish My Pitch
Kate’s initial elevator pitch had a lot of elements of what we needed but like everyone else, I couldn’t resist nichingher down and getting her to talk more about a specific pain. Certainly, Kate could help any number of people who counted on their appearance for a...
by chala | May 13, 2015 | Marketing, Small business growth
Thank God, you finally got that hot meeting with the hard-to-reach decision maker after marketing your heart out. You actually got an appointment with your prospect where they’re going to give you some honest-to-goodness time to sit down with you. This could be...
by chala | Feb 9, 2015 | Ezines, Inspiration, Leadership, Marketing, Small business growth
After years of working on myself, I am fortunate to be in the place where I’m actually uncomfortable being comfortable. If I have lots of money in the bank, I go and spend it on a wildly scary new way to grow my business. So I’m scared ALL the time. I...
by chala | Jan 21, 2015 | Ezines, Inspiration, Leadership, Marketing, Small business growth
A few weeks ago, I got a shocking email: a friend’s young son was diagnosed with leukemia. He now needs a bone marrow transplant. The odds of a match are 1 out of 30 000. The donor can’t be anyone (I really thought hard about doing it myself!). It has to...
by chala | Jan 14, 2015 | Ezines, Inspiration, Leadership, Marketing, Small business growth
So said my new coach in an intensely emotional stand-off with a participant at this weekend’s event. The unfortunate woman was emotionally and financially bankrupt. She had lost a lawsuit, owing over 6 figures in damages. She had to shatter her daughter’s...