by chala | Feb 18, 2020 | podcast, Polish My Pitch
The number lesson that this Polish My Pitch episode demonstrates is that your pitch should always always always be about them and not you. Yeah, I know Simon Sinek says that you should tell your ‘why’ story and I agree with him in certain contexts, but it should not...
by chala | Feb 11, 2020 | podcast, Polish My Pitch
Lyne’s positive energy was infectious! She already had the pain part of her elevator pitch down pat. She knew exactly how the problem she solved manifested in companies. What was missing, was to focus her into a specific industry and to add the ultimate cost of that...
by chala | Feb 4, 2020 | podcast, Polish My Pitch
Dale is in an industry where she can help a lot of people with a lot of legal pain. However, her elevator pitch was still not as sticky as it could be. I mean, I have been meeting Legal Shield reps in both the US and Canada for years and they all have the exact same...
by chala | Jan 28, 2020 | podcast, Polish My Pitch
By virtue of being a dear friend, of course I had already Polished Sacha’s Pitch. Just like he had redone my entire website with an amazing custom design! In the podcast, Sacha talks about what his pitch was before we switched it up. He also talks about how...
by chala | Jan 21, 2020 | podcast, Polish My Pitch
In his initial elevator pitch, Peter called himself a video story-teller. He then very kindly went on to educate me (his pretend prospect) about their pain. This is a tough haul because you should never have to talk someone into needing you. Instead, I’d rather your...
