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A Test To Predict Your Biz Success AND Your Divorce?!

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Can you believe that there’s a common denominator between what will get you bankrupt AND divorced? At a conference last week, I found out about this incredible research that suggests that what you’re saying while running your business or your marriage has a direct effect on your success in those things. What’s Coming Out Of Your Mouth… continue reading »

"You Don't Have A Money Problem, You Have An Asking Problem!"

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So said my new coach in an intensely emotional stand-off with a participant at this weekend’s event. The unfortunate woman was emotionally and financially bankrupt. She had lost a lawsuit, owing over 6 figures in damages. She had to shatter her daughter’s dreams to enter an Ivy League college in the fall. All her many… continue reading »

And The Sad % Of People Who Keep New Year's Resolutions Are…

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Happy New Year everyone! I wanted to greet you with a scary statistic..call me strange…Only 19% of people who make new year’s resolutions keep them for one whole year. Here are the other numbers according to the Toronto Star article: 19%: Less than 24 hours 15%: One week 52%: One month 19%: The whole year… continue reading »

Stop Hiding Behind False Ethics Because You're Uncomfortable

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I spent a day with the Sales Master James MacNeil this weekend and what he said resounded so well with my own thoughts that I can’t stop quoting him to my clients. Here’s the story: James was training bank tellers who were on the verge of quitting. These people resented being turned into sales reps… continue reading »

Why I Hate Advertising

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As a former marketing manager for major consumer brands who, 2 years ago became a solopreneur  consultant, I can safely and honestly say I hate advertising. For small fish like me, it just doesn’t work and I’m happy to tell you why. If you don’t fit the service based small business description, you can stop reading… continue reading »

Project a Successful Image: 7 Ways

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In my world of marketing my own business, image is everything. It is the packaging to your product. It is the first impression and sometimes only impression someone will have of your business. Projecting a successful one takes some planning. Check out these tips below: 1. Look Good for Any Occasion Always dress one notch… continue reading »

How Smart Companies Use PR to Get the Word Out

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It’s pretty common knowledge that PR is the cheapest way for small businesses to market themselves. All it takes is spinning an interesting and timely story to the right media outlet whose audience is interested in your story. Here are some more tips to mesmerize masses of people with your message in the most inexpensive way…. continue reading »

Suck At Keeping Your Word? You Could Be Losing Customers

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I am not a Trekkie (although I’m married to one) and yet somehow I’ve coined the phrase “Say-Do Continuum” in observing my fellow humans. The Say-Do Continuum is a phenomenon when a person actually does something as he promises to (Do) and tells you (Say) what he’ll do truthfully at all times. Basically it’s someone… continue reading »

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