by chala | May 16, 2013 | Ezines, Inspiration, Leadership, Marketing, Small business growth
As a small biz marketing coach, I’ve run into some doozy prospective clients in the past. At the beginning of my practice, I once had a client who actually haggled with me about the payment date. She devised payment plans that didn’t exist! So I decided to give you...
by chala | May 8, 2013 | Ezines, Inspiration, Leadership, Marketing, Small business growth, Videos
[soundcloud url=”http://api.soundcloud.com/tracks/90578276″ iframe=”true” /] Enjoy my first taping of the regular radio segment I host on The Small Business Big Ideas Show called Ask Chala For Some Gentle Marketing Advice (see recording at the...
by chala | May 3, 2013 | Ezines, Inspiration, Leadership, Marketing, Small business growth
As a small business coach, I’ve been laughing at (and with) my clients for years. Now here’s proof in this article about why your brand (and you) should have a sense of humour: Weight Watchers’ latest spokeswoman spent months making fun of the...
by chala | May 2, 2013 | Ezines, Inspiration, Leadership, Marketing, Small business growth
If you’re not exactly doing cartwheels about how much your business has been growing then you might be interested in taking this test to see if you’re a dreaded Marketing Slouch or a happy Marketing Superstar. Chances are, if you’re not happy then...
by chala | Apr 25, 2013 | Ezines, Inspiration, Leadership, Marketing, Small business growth
Yes, I’m beating the drum of niching AGAIN. During my conference coaching sessions which consist of laser coaching small business owners on growth and development in 15 minute segments, the lack of a discernible niche is the number one problem for small...
