by chala | Apr 23, 2013 | Ezines, Inspiration, Just in case, Leadership, Marketing, Small business growth
I was exhausted. I had worked non stop talking to clients all day and still had an article to write AND a networking event that night to go to. I was also nursing a cold. At that moment I understood that I was standing at the precipice of a decision. An even bigger...
by chala | Apr 17, 2013 | Ezines, Inspiration, Just in case, Leadership, Marketing, Small business growth
You are human (right?) and while as an entrepreneur you help solve your clients’ pain, sometimes you are also in pain. Sometimes, that pain that you make your living helping clients with is also, for a brief moment in time, your pain. Do you feel like a fraud...
by chala | Apr 10, 2013 | Ezines, Inspiration, Leadership, Marketing, Small business growth, Videos
Are you a shy marketer? Do you hate in-your-face-marketing? Don’t you think it’s 100% better to have clients be attracted to YOU? I believe so strongly in this topic that I wrote a book on it (coming in May!) Listen to my hilarious radio interview...
by chala | Apr 2, 2013 | Ezines, Inspiration, Leadership, Marketing, Small business growth
As a small biz marketing coach, I sure do write and think about love a lot, don’t I? Well, that’s just me. Now what about you? Are you looking at your biggest and in most cases first point of contact between your potential clients and yourself, ie. your...
by chala | Apr 1, 2013 | Ezines, Inspiration, Leadership, Marketing, Small business growth
Can’t focus? Then you’re in for a tough time in business. Here’s someone else who agrees with me about the need for a business to pick just 1 thing to sell to only 1 group of people–Adam Kleinberg, (a cool ad agency dude). He agrees that people...