by chala | Oct 2, 2012 | Ezines, Inspiration, Leadership, Marketing, Small business growth, Videos
As small business owners, we need to constantly be doing the right things to be selling and marketing to get new clients each moment of every day. At least that’s how it feels to me. Every activity or event that I participate in needs to have a quantifiable...
by chala | Oct 1, 2012 | Ezines, Inspiration, Leadership, Marketing, Small business growth
Even as a small business growth coach, I am the least technical person you’ll meet. Every time my computer obsessed dad would call me over to tell me about a new and amazing thing he’d found online, I’d glaze over and paste a polite smile on my face....
by chala | Sep 26, 2012 | Ezines, Inspiration, Leadership, Marketing, Small business growth
A liability One of the biggest liabilities of a small business owner is his or her inability to make quick and effective decisions. In large corporations, unless you’re top management, this is less of a problem because there’s always someone else who’s got more...
by chala | Sep 25, 2012 | Ezines, Inspiration, Leadership, Small business growth
It’s hard to part a consumer from their dollar these days. In truth, it always was. The new consumer is savvy and has the power of the internet as a research tool to dig into your industry, your competitors and to get the skinny on you. At the end of it all...
by chala | Sep 24, 2012 | Ezines, Inspiration, Leadership, Marketing, Small business growth
Many years ago when I took NLP training, we learned that in order to help clients lose weight, we had to help them to emulate how fit people made their eating decisions. For example, the first thought when a fit person’s hungry might be “What would satisfy...
