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Business Not Growing? Take a Look at Your Calendar

by chala | Aug 7, 2013 | Ezines, Inspiration, Leadership, Marketing, Small business growth

Busy is the new black. We are almost hilariously competing with each other for how much busier we are compared to the next gal. Last time I looked though, busy certainly didn’t translate into leads or sales. As a small business marketing coach, I gave this idea...

The Beatles were right – you can’t buy love

by chala | Jun 12, 2013 | Ezines, Inspiration, Leadership, Marketing, Small business growth

A lot of small businesses are pouring dollars into campaigns to win the hearts, minds and wallets of their clients. I’m here to make a bold statement (as I am known to make) that often, they are wasting their money. You Can’t Make People Love You            In high...

5 Signs That You Are Living In The Dark Ages

by chala | Mar 20, 2013 | Ezines, Inspiration, Leadership, Marketing, Small business growth

I’ve been having lots of short phone chats with people I meet while networking, on social media or with people who’ve been e-introduced to me. In some cases, I have to really shake my head at the mindset that greets me. Here are some hints that you might...

Building Your Brand on Twitter

by chala | Mar 12, 2013 | Ezines, Inspiration, Leadership, Marketing, Small business growth

As a brand marketing coach, I am always interested in learning new ways to use my brand to enhance my presence on any client touch point. One such touch point is Twitter. Are you doing these things (some of them are admittedly no-brainers) to enhance and build your...

Project a Successful Image: 7 Ways

by chala | Feb 8, 2013 | Ezines, Inspiration, Leadership, Marketing, Small business growth

In my world of marketing my own business, image is everything. It is the packaging to your product. It is the first impression and sometimes only impression someone will have of your business. Projecting a successful one takes some planning. Check out these tips...
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