by Chala | Dec 8, 2022 | Small business growth
During my last speech, I mentioned that corporate buying deals were taking longer after the pandemic. An audience member asked why so I dug deep for some research about this. It turns out that more than half of B2B execs report an increased timeline. Here it...
by Chala | Dec 1, 2022 | Naked Marketing, podcast, Videos
Naked Marketing Podcast with Guest, Jennifer Helene It was such a breath of fresh air to speak with Jennifer Helene in this episode of Naked Marketing. Her skin was simply glowing and I couldn’t help but remark how luminous she was! Perhaps it wasn’t a coincidence I...
by Chala | Nov 24, 2022 | Marketing
I’ve attended 3 procurement events in the last 3 weeks and all had one thing in common: small businesses vying for corporate buyer attention. In my observations, I divided the people who got and lost that attention from those who turned it into an actual...
by Chala | Nov 24, 2022 | Naked Marketing, podcast, Videos
Naked Marketing Podcast with Guest, Ken Keis Ken Keis, who jokingly asks people to remember his name as “car keys”, is the CEO of Consulting Resource Group (CRG). Positioned in the human capital space, CRG helps people in three ways: self-awareness, self-management,...
by Chala | Nov 17, 2022 | Naked Marketing, podcast, Videos
Naked Marketing Podcast with Guest, Wade Galt It was wonderful meeting with Wade Galt, the creator of the 3-Day Weekend Club that aspires to help more entrepreneurs gain a 3-Day Weekend/4-Day Work Week lifestyle. Wade understands the tenuous balance between financial...