by Chala | Dec 15, 2022 | Marketing
Have you been wracking your brain about why your marketing ROI is in the toilet? Wonder no more…Hubspot surveyed 1200 marketers recently and almost half (42%) only knew their target audience’s basics like demographics, name and location. Less than half...
by Chala | Dec 15, 2022 | Naked Marketing, podcast, Videos
Naked Marketing Podcast with Guest, Chad Betz Chad Betz is a strategic initiatives executive and author of the highly successful book, “Late Bloomer, It’s not too late to succeed!”. In this episode of Naked Marketing, Chad gets open and naked about being too arrogant...
by Chala | Dec 9, 2022 | Naked Marketing, podcast, Videos
Naked Marketing Podcast with Guest, Desi Bolin Desi Bolin, the founder of Virtually Sourced, is a great example of why niche-ing is not the only way to differentiate yourself. The strategic virtual assistant (SVA) company offers a variety of services that extend far...
by Chala | Dec 8, 2022 | Small business growth
During my last speech, I mentioned that corporate buying deals were taking longer after the pandemic. An audience member asked why so I dug deep for some research about this. It turns out that more than half of B2B execs report an increased timeline. Here it...
by Chala | Dec 1, 2022 | Naked Marketing, podcast, Videos
Naked Marketing Podcast with Guest, Jennifer Helene It was such a breath of fresh air to speak with Jennifer Helene in this episode of Naked Marketing. Her skin was simply glowing and I couldn’t help but remark how luminous she was! Perhaps it wasn’t a coincidence I...