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Marketing Mistake 2: Sales and Marketing Departments Don’t Talk
Naked Marketing Podcast with Guest Romina Muhametaj In today’s episode of the Naked Marketing podcast, I get honest about marketing mistakes with Romina Muhametaj, CEO & Founder of Six 7 Radius LLC. Romina assists clients with marketing and sales, as well...
Post Pandemic Marketing
Businesses are just now coming out of the storm of the pandemic. And there's a lot of good news and new direction in this recent research conducted by the AMA and Deloitte about marketing in the aftermath of Covid. Marketing Is King There is a return of optimism in...
Marketing Mistake 1: Marketing to Yourself
Naked Marketing Podcast with Guest Andrew Deutsch In this inaugural episode of the Naked Marketing podcast, I chat with Andrew Deutsch from Fangled Tech about his biggest marketing mistakes. Fangled Tech is a strategy first, marketing and sales...
Why Your Outreach Is Rejected
Less than 10% of outreach messages actually get a response. The vast majority of all the email and the direct messages you send get ignored royally. Why is this happening and how can you turn that ship around? Target Not There Maybe your messaging is amazing but if...
Never Delegate Sales Except..
I'm going to make a bold statement: never delegate sales except if you have a working mastery of it yourself. You don't have to be the Yoda of sales but you should have a level of success with it. I was reminded of this wisdom when I interviewed Bryan Clayton of...
Dangers of Hyper-Growth During Covid
Covid has done some crazy things to a lot of businesses. Some are wondering how to pivot to make a living. But others are experiencing wild highs of incredible demand. So for those of you in that boat, here are a few warnings you may want to heed if you want to...
Suffering In Business
In Dan Pink's book "To Sell is Human", he asked research participants for the first word that came to mind when they heard the words 'sales' or 'selling'. Guess what wonderful words were most mentioned? "Pushy, hard, ugh, yuck, sleazy, annoying, slimy, dishonest"....
Losing a Sale With Grace
Whatever side of the election you were on, I think you might agree that the losing party didn't exactly depart with grace. Recent articles pointing this out have inspired me to reflect on how I teach my clients to lose with grace when they're selling. Here are a...
4 Things That Won’t Change Your Revenue This Year
I lost my whole revenue during the beginning of the pandemic. Now, I've learned how to make it back in spades and I stand to surpass my record income of all time in 2021. In the course of this journey I spoke to and followed...
Text This To Yourself to Make Your 2021 Goals
Worried about not making your 2021 goals? You should be. Famously 80% of new year's resolutions fail. I'm sure that's no surprise to you. How about if I could give you a scientifically proven way to make sure that you're in the 20% of the achievers? Pretty good,...
3 Ways I Made Multiple Six-Figures Online in 2020
2020 was the year that kept giving. It gave me lots of fearful and stressful moments. It gave me some time to reflect and most of all, it gave me the opportunity to port all my business funnels online. Here are 3 ways that I hit the bullseye and how you can also do...
Need Cash Now? Stop Marketing
A business owner I was speaking to this week was bemoaning the lack of new clients due to covid. He had been working like crazy, doing everything his online coaching program told him to do. And here's why he was getting nowhere and how you can shift things around...
About Chala
Chala Dincoy is a Marketing Strategist who helps B2B service providers reposition their marketing message to successfully sell to corporate clients