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Branding Lessons from the Oscars

by chala | Feb 21, 2013 | Ezines, Inspiration, Leadership, Marketing, Small business growth

I’m a huge (and frustrated since I can’t see as many as I want) movie buff. So as a small business owner who helps entrepreneurs with their branding, I look for lessons in branding from the movies. What better place to look at than the Oscars? Here are...

5 Ways to Prepare for Next Year

by chala | Jan 3, 2013 | Ezines, Inspiration, Leadership, Marketing, Small business growth

So it’s the first week in 2013 and I’m back at my desk. Are you wondering what you should be doing now that the new year’s started? Are you excited or a little anxious about the coming year? Here are some great tools to get you started as soon as...

Collaboration Stagnation

by chala | Nov 12, 2012 | Ezines, Inspiration, Leadership, Marketing, Small business growth

We live in the age of collaboration. All around us, silos are becoming extinct and joint ventures have emerged as the new marketing tool to fill our practices. For most of us, it’s still a new experience to marry another business—whether for the duration of a...

How to Get Your Loved Ones to Love Your Business

by chala | Oct 31, 2012 | Ezines, Inspiration, Leadership, Marketing, Small business growth

My loved ones are amazing. It’s only been a year since I launched my coaching practice full time. My family is so supportive that my retired parents are paying for part of my own coach’s hefty fee. My dreamboat hubby is willing to do the heavy financial...

Are you doing the right things?

by chala | Oct 2, 2012 | Ezines, Inspiration, Leadership, Marketing, Small business growth, Videos

As small business owners, we need to constantly be doing the right things to be selling and marketing to get new clients each moment of every day. At least that’s how it feels to me. Every activity or event that I participate in needs to have a quantifiable...
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