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Marketing Advice For A Traffic-less Deli Franchise

by chala | May 8, 2013 | Ezines, Inspiration, Leadership, Marketing, Small business growth, Videos

[soundcloud url=”http://api.soundcloud.com/tracks/90578276″ iframe=”true” /] Enjoy my first taping of the regular radio segment I host on The Small Business Big Ideas Show called Ask Chala For Some Gentle Marketing Advice (see recording at the...

Why Your Brand Should Have a Sense of Humor

by chala | May 3, 2013 | Ezines, Inspiration, Leadership, Marketing, Small business growth

As a small business coach, I’ve been laughing at (and with) my clients for years. Now here’s proof in this article about why your brand (and you) should have a sense of humour: Weight Watchers’ latest spokeswoman spent months making fun of the...

Are You A Marketing Slouch?

by chala | May 2, 2013 | Ezines, Inspiration, Leadership, Marketing, Small business growth

If you’re not exactly doing cartwheels about how much your business has been growing then you might be interested in taking this test to see if you’re a dreaded Marketing Slouch or a happy Marketing Superstar. Chances are, if you’re not happy then...

Are You Deciding To Be A Success Or Not?

by chala | Apr 23, 2013 | Ezines, Inspiration, Just in case, Leadership, Marketing, Small business growth

I was exhausted. I had worked non stop talking to clients all day and still had an article to write AND a networking event that night to go to. I was also nursing a cold. At that moment I understood that I was standing at the precipice of a decision. An even bigger...

Don't Talk About Your Hell While You're In It

by chala | Apr 17, 2013 | Ezines, Inspiration, Just in case, Leadership, Marketing, Small business growth

You are human (right?) and while as an entrepreneur you help solve your clients’ pain, sometimes you are also in pain. Sometimes, that pain that you make your living helping clients with is also, for a brief moment in time, your pain. Do you feel like a fraud...
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