by chala | May 30, 2012 | Ezines, Inspiration, Marketing, Videos
[youtube=http://www.youtube.com/watch?v=D5fhNP_Qb7I&feature=plcp] The snoring audience Has anyone ever fallen asleep during a presentation that took you hours to prepare? Has there ever been an abyss of loneliness at the end of your speech when not a single person...
by chala | May 24, 2012 | Ezines, Inspiration, Marketing
Raving fans for your brand make getting clients easier and cheaper. Social media didn’t exist a few years ago but now that it does, here are some ways to build some raving fans around your brand: How do you build a community around your brand? Your Small...
by chala | May 9, 2012 | Ezines, Just in case, Marketing
I don’t call them elevator pitches, I call mine bathroom lineup chat (I’m a woman). As was brought home to me at the sold out Oprah live event in Toronto where I waited with 6500 women to pee, it’s really important to have a swift way to keep people...
by chala | Apr 5, 2012 | Ezines, Marketing
“Excuse me, coming through!” I screamed at the people on the bike path as I unsteadily rolled at a fast clip on my blades. It was an uncommonly busy day at the Beach and I’m not the best rollerblader to say the least. Low and behold people were strolling on the bike...
by chala | Mar 14, 2012 | Ezines, Inspiration, Marketing
I’m re-reading Napoleon Hill’s famous book on positive thinking called ‘Think and Grow Rich’. It’s making my mind itch and stretch as it’s meant to. The story of Mr. Darby, the gold explorer who gave up on mining the ore because he unknowingly had hit a fault line—3...
