Polish My Pitch Podcast episode thirty four with Teri Beckman, CEO of HIGOL

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Teri’s pitch was a very simple and short one to begin with. Then it got rough. But I thank Teri for being a gracious and open-minded guest. The problem with the pitch was that I didn’t understand what exactly Teri did for a living. Was she a consultant, a financial expert, or maybe even an… continue reading »

Polish My Pitch Podcast episode thirty three with Amy Vodarek, Coach

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Amy’s session was a great one for demonstrating multiple issues that business owners face when they’re doing their Elevator Pitches. The first part we started focusing down on was who Amy’s target market needed to be. She actually said “I stay out of industry” as a conscious choice but what I convinced her of was… continue reading »

Polish My Pitch Podcast episode thirty two with Joni Lien, Owner of Food Prep Chain

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A 15-year business and hence Elevator Pitch veteran, Joni started talking about how she loved eating but hated cooking and that she created her company to make it as easy as possible. She also admitted that throwing in too many features into her pitch had hurt her messaging in the past and had confused people…. continue reading »

Polish My Pitch Podcast episode thirty one with Sandra Folk, Business Communication Expert

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Sandra introduced herself as a business communications coach. In her pitch, she told me that she helped highly trained leaders in various industries who had trouble communicating with precision and clarity. I liked Sandra’s use of pain and her call to action in her pitch, but it was far from where I wanted it to… continue reading »

Polish My Pitch Podcast episode thirty with Tim James, Health Coach

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Like many of the health coaches I’ve had on the show, Tim began his pitch by talking about his story. There is nothing inherently wrong with starting your elevator pitch that way except people truly are more interested in themselves than in anyone else, no matter how compelling the story. The other thing specific to… continue reading »

Polish My Pitch Podcast episode twenty-nine with Natalie Campbell-Djedje, Photographer

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Natalie is actually the talented photographer who took the picture on my Polish My Pitch Podcast artwork. (Thank you, my friend!) It takes a lot of photoshop, talent and filters to make me look like that people! Natalie is also in competition with thousands of nameless, faceless photographers who pretty much refuse to niche because… continue reading »

Polish My Pitch Podcast episode twenty-eight with Terry Nichols, Coach

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Terry’s, from Evolutionary Healer, Elevator Pitch started off a tad long. It could have been the podcast setting but I’m fairly sure he wouldn’t have introduced himself in that way if we were meeting at a networking meeting. The length of your pitch is almost as important as what you’re saying. I’ve written a book about… continue reading »

Polish My Pitch Podcast episode twenty-seven with Veronica Hislop, Coach

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I love my friend Veronica because she got me into volunteering at a men’s prison. She told me all about how much she gets out of teaching in that environment and how knowledge-hungry her students are in that setting. Having volunteered to teach a course called “Be Your Own Boss” in the same correctional facility… continue reading »

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