Marketing Mistake 65: Messaging Didn’t Match Internal Actions

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Naked Marketing Podcast with Guest, Nathan Stuck Nathan Stuck is the Director of Culture & Strategic Impact of Ad Victoriam Solutions and believes that building a B corp culture should be the most important thing a company does. A B Corp Certification verifies that a business meets the highest standards of social performance, transparency, and… continue reading »

Marketing Mistake 64: Took Online Funnel Classes That Didn’t Work With Target

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Naked Marketing Podcast with Guest, Angela Edwards Angela Edwards is the CEO of Castle Thunder Consulting, an executive coaching brand focused on scaling small businesses, particularly in shifting their mindset from being overworked and overwhelmed to becoming productive and focused. Angela initially was a certified project manager in the IT industry but felt that her… continue reading »

Marketing Mistake 63: Marketing Based On Fear Vs. Creativity

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Naked Marketing Podcast with Guest, Michelle Eberhard Michelle Eberhard is the genius behind Ultimate Business Quest (UQB), a gamified business management app that asks users to complete “quests” in a fantasy-like game. Users can use the lessons they’ve learned on the platform for their real-life small businesses, with UBQ covering topics from business conception to… continue reading »

Marketing Mistake 62: Not Following Up On Trade Show Leads

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Naked Marketing Podcast with Guest, Tom Pullen Tom Pullen is an innovator, both in his own personal life and in his industry. The CEO of Innovinco works with large-scale businesses that want to innovate their processes and become much more efficient. Because “innovation” can be defined differently for each client, all of Tom’s strategies are… continue reading »

Marketing Mistake 61: Thinking I Didn’t Need To Do Marketing

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Naked Marketing Podcast with Guest, Croft Edwards Croft Edwards is an unusual case study in passive marketing. Unlike other leadership coaches, his entire clientele was found through word-of-mouth. In fact, Croft continues to find clients (and even, sometimes, has more than he can handle) through passive marketing. That being said, Croft says that his situation… continue reading »

Marketing Mistake 60: Running Ads Without Understanding the Platform

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Naked Marketing Podcast with Guest, Beate Chelette In this episode of Naked Marketing, we meet Beate Chellete, an experienced growth advocate. She works with entrepreneurs and helps them build their businesses by improving their internal processes. Beate also helps them review their perceptions about money and leadership so that they transform from mere business owners… continue reading »

Marketing Mistake 59: Marketing the Wrong Service

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Naked Marketing Podcast with Guest, Michael S. Seaver Michael S. Seaver is an executive and leadership coach dedicated to helping his clients unlock their potential and live purpose-led lives. He prides himself on his no-nonsense strategies that guide clients to feel more confident about their life’s narratives and communicate with more authenticity. In the start,… continue reading »

Marketing Mistake 58: Not Taking Enough Advantage of Social Media

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Naked Marketing Podcast with Guest, Jimmy Song Jimmy is the founder of Programming Bitcoin, which, as its name suggests, teaches programmers everything they need to know about Bitcoin and the cryptocurrency space. He now works with various companies that trade in or have some stock in the currency. Jimmy began training other programmers after realizing… continue reading »

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