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Polish My Pitch Podcast episode fifty three with Marty Park, President

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Join me today, as we welcome Marty Park, a business coach and advisor and President of Evolve Business Group. I enjoyed polishing Marty’s elevator pitch. I loved that it was brief and pain-based because 70% of humans purchase based on pain.  My first suggestion for sexing up his pitch was to make it more of… continue reading »

Deep Dive with Hilary Johnson, CEO

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On today’s episode of Deep Dive, I welcome Hilary Johnson, CEO of Hatch Tribe who works with women entrepreneurs to help them start and grow their businesses.    Hillary and I talk about how she came up with the name for Hatch Tribe and how she started her business. We discuss how the pandemic has impacted… continue reading »

Deep Dive with Greg Bray, President

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Join me as I welcome Greg Bray, President of Blue Tangerine to this episode of Deep Dive. Greg explains how his digital marketing agency evolved into a super niche focusing on home builders. He explains how they later pivoted when the bottom dropped out of their niche industry.   We discuss how COVID has impacted the… continue reading »

Polish My Pitch Podcast episode fifty two with Greg Bray, President

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I was thrilled to welcome Greg Bray, President of Blue Tangerine, a digital marketing agency, on my latest episode. I was excited to polish Greg’s pitch, partly because it was so brief.   In Greg’s pitch, he identified his target market niche, home builders, and how he helps his clients. I asked him some questions to… continue reading »

Deep Dive with Ishveen Anand, CEO

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On today’s episode of Deep Dive we welcomed Ishveen Anand, CEO of OpenSponsorship, the largest marketplace connecting brands to athletes. I chatted with Ishveen about how she started her business, what she’s learnt about sports sponsorship through the course of her career and how brands can benefit from partnerships with athletes.  We discussed how Ishveen… continue reading »

Polish My Pitch Podcast episode fifty one with Ishveen Anand, CEO

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In today’s episode, I got to polish the elevator pitch of the amazing Ishveen Anand, CEO of OpenSponsorship, the largest marketplace connecting brands to athletes.   The two things I coach people on to help them polish their pitch is to first make it based on pain, because 70% of humans purchase based on pain, and… continue reading »

Deep Dive with Wendy Covey, CEO & Co-Founder

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Join me today as we welcome Wendy Covey, CEO and co-founder of TREW Marketing for an episode of Deep Dive. Listen, as we discuss Wendy’s background, including how she first got into managing events and why she specializes in tech. She planned 60 tradeshows in her first year working for a tech company!   Wendy explains… continue reading »

Deep Dive with Sean Sheppard, Managing Partner

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Today we welcome Sean Sheppard, Managing Partner at U+, a corporate venture builder who works with companies who’re trying to improve the success rate of corporate innovations.   Sean helps organizations use innovation to solve problems through digital transformation. The industries he works with most often include financial services, automotive, energy, retail, insurance and governments. He… continue reading »

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