by chala | Sep 25, 2014 | Ezines, Inspiration, Leadership, Marketing, Small business growth
Anyone who sells anything knows the sting of rejection in business. As a business growth coach, I have certainly never been immune to it. Here are some Jedi mind tricks I use to stay on top of my game while being rejected. 1. Hire Help To Get Better When I wanted to...
by chala | Sep 26, 2012 | Ezines, Inspiration, Leadership, Marketing, Small business growth
A liability One of the biggest liabilities of a small business owner is his or her inability to make quick and effective decisions. In large corporations, unless you’re top management, this is less of a problem because there’s always someone else who’s got more...
by chala | Sep 10, 2012 | Ezines, Inspiration, Leadership, Marketing, Small business growth
Digital is a dirty word for some, an exciting word for other small business owners. Either way, you have to know a little bit about it and if all you know is the below three tips, you’ve got it made. 1. Get customers into YOUR marketing system – not just...
by chala | Aug 29, 2012 | Ezines, Inspiration, Marketing, Small business growth
Tough nut to crack Picking a niche has been the bane of every entrepreneur’s existence. If you are a small business owner and recognise that to grow your business, you need to focus your marketing efforts on 1 target market (WHO) and talk to them about only 1...
by chala | Aug 29, 2012 | Ezines, Inspiration, Just in case, Marketing, Small business growth
I’m often asked during my branding seminars about how to pick a brand name for a business. It’s a subject that’s almost as emotional and personal as picking your baby’s name so I can only give my personal opinion based on research that...
