Toronto – Page 4 – Marketing Strategy for B2B Companies

Brag about your failures

chala July 3, 2012 Brand, Business, Business plan, Chala, Coaching, Communication, Consulting, Entrepreneur, Facebook, Failure, failure in business, failure in public speaking, LinkedIn, London, Management, Marketing, Public Speaking, Sales, Small business, small business growth, small business marketing, Toronto, Twitter

Well if you’re not bragging about your failures, maybe you should be… Failures are not just lessons to you but can be lessons of inspiration to thousands of others who have failed just like you. It’s a beacon of hope that there is a way back. Sometimes the hardest thing about failure is to see… continue reading »

Dealing with Price Issues for Your Small Business

chala Brand, branding, Business, Business plan, Chala, Coaching, Communication, Consulting, Entrepreneur, Facebook, how to set your pricing, Insurance, LinkedIn, Management, Marketing, pricing, Question, Sales, Small business, small business growth, small business marketing, Tony Robbins, Toronto, Twitter, United States

Pricing is the hairiest of beasts for my clients and of course for me since we’re solopreneurs. Because I only come to the sales conversation with a prospect after first establishing the ‘know-like-trust’ through public speaking or having just gone through a complimentary session, I almost never get questioned on my price. A person is either… continue reading »

When a client dumps you: Hard lessons for a small business when a client fires them

chala June 27, 2012 blogging, branding, Business, Chala, Coaching, coddle, Communication, Consulting, Customer, Entrepreneur, Facebook, Federal Security Service (Russia), Insurance, LinkedIn, Management, Marketing, nasty surprises, Sales, Small business, small business marketing, soft soap, Toronto, Twitter, United States

During the 7 years of my coaching practice, I’ve been lucky that I’ve only lost a couple of clients. Each time that it happens I’m reminded again of the lessons that I’ve learned and I hone my skills and services to be that much better. If you want to grow your small business, do yourself… continue reading »

9 Beliefs of Truly Successful People

chala June 26, 2012 branding, Business, Business plan, Chala, Coaching, Communication, Consulting, Customer, Entrepreneur, Facebook, Failure, LinkedIn, Small business, small business growth, small business marketing, Social network, Time management, Toronto, Twitter

I am always fascinated by what makes successful people tick. After all, why re-invent the wheel if I can pick up a pointer of two from them. Here’s an article I really enjoyed about the beliefs of winners: 1. Time doesnt fill me. I fill time. Average people allow time to impose its will on… continue reading »

60 Seconds to Sell Yourself

chala May 9, 2012 60 Seconds, Business, Chala, elevator pitch, introduction, Recreation, small business growth, Time, Toronto

I don’t call them elevator pitches, I call mine bathroom lineup chat (I’m a woman). As was brought home to me at the sold out Oprah live event in Toronto where I waited with 6500 women to pee, it’s really important to have a swift way to keep people interested and engaged. Even if they’re… continue reading »

My teacher Oprah

chala April 18, 2012 branding, Coaching, Consulting, inspiration, Iyanla Vanzant, learning, Marketing, Oprah, small business growth, T D Jakes, Teacher, The Oprah Winfrey Show, Tony Robbins, Toronto, Wayne Dyer, Women for Women International

I saw Oprah live for the first time in my life this week in Toronto. Bucket list anyone? People (mostly women) were lined up for blocks and blocks. Parking lots around the venue were full. The radio was talking about the traffic jams caused by the event. Once I got into the building, I joined… continue reading »

Are you falling off the tightrope?

chala October 14, 2011 Chala, Conflict resolution, Indiana Jones, Indiana Jones and the Temple of Doom, Lexus, Tightrope walking, Toronto, Work–life balance

Work-life balance is the number two concern I run into in everyday conversations I have with managers these days (number one is conflict resolution with someone they manage). The tightrope of walking the fine balance between what needs to be done to sustain the business vs. the self (from eventual decay of health) remains an… continue reading »

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