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Marketing Mistake 62: Not Following Up On Trade Show Leads
Naked Marketing Podcast with Guest, Tom Pullen Tom Pullen is an innovator, both in his own personal life and in his industry. The CEO of Innovinco works with large-scale businesses that want to innovate their processes and become much more efficient. Because...
Selling To Non-Decision Makers
Non-decision makers are the people who might love you and want to buy from you but their hands are tied. There are two reasons I can think of why you'd ever have to sell to a non-decision maker. One is when you simply can't get to them, ie. your contact won't grant...
Marketing Mistake 61: Thinking I Didn’t Need To Do Marketing
Naked Marketing Podcast with Guest, Croft Edwards Croft Edwards is an unusual case study in passive marketing. Unlike other leadership coaches, his entire clientele was found through word-of-mouth. In fact, Croft continues to find clients (and even, sometimes, has...
Sales Conversation No-No’s
Trust and establishing a connection with your networks is what gets you into a sales conversation. A recent research in Psychology Today found that there are 6 habits that break a connection during conversations. Here are a few of them and a look at those that...
Marketing Mistake 60: Running Ads Without Understanding the Platform
Naked Marketing Podcast with Guest, Beate Chelette In this episode of Naked Marketing, we meet Beate Chellete, an experienced growth advocate. She works with entrepreneurs and helps them build their businesses by improving their internal processes. Beate also helps...
Marketing Mistake 59: Marketing the Wrong Service
Naked Marketing Podcast with Guest, Michael S. Seaver Michael S. Seaver is an executive and leadership coach dedicated to helping his clients unlock their potential and live purpose-led lives. He prides himself on his no-nonsense strategies that guide clients to...
Getting Decision Makers To Talk To You
One of the biggest struggles of small businesses selling to large corporations is the inability to get a decision maker's attention or time. It's the first hurdle that we overcome with my clients since our first month's work involves doing one on one interviews...
Marketing Mistake 58: Not Taking Enough Advantage of Social Media
Naked Marketing Podcast with Guest, Jimmy Song Jimmy is the founder of Programming Bitcoin, which, as its name suggests, teaches programmers everything they need to know about Bitcoin and the cryptocurrency space. He now works with various companies that trade in...
Marketing Mistake 57: Marketing Too Early Before The Event
Naked Marketing Podcast with Guest, Barby Ingle Barby Ingle is an inspiration to everyone: She was a coach and a teacher before being diagnosed with a chronic pain syndrome that prevented her from doing heavy work. Instead of allowing the condition to control her,...
Marketing Mistake 56: Worried About Number of Followers
Naked Marketing Podcast with Guest, Jeannie Moravits Smith True to her company’s name, Dynamism Leadership, Jeannie Moravits Smith is such a dynamic leader whose light shines on camera. A woman entrepreneur, business expert, and mom, Jeannie helps businesses...
Marketing Mistake 55: Not Hiring a Professional Marketer
Naked Marketing Podcast with Guest, Adam Connors Adam Connors, the CEO and Founder of NetWorkWise, says that 76% to 95% of your opportunities come from your network. This percentage gets even higher the more experienced you are. Do you remember how you hired your...
Marketing Mistake 54: Too Shy To Market Myself
Naked Marketing Podcast with Guest, Dr. Chloe Carmichael It’s so rare to speak with a psychology expert during a marketing podcast, but here we are today with Dr. Chloe Carmichael, who works with high-functioning adults to help them achieve success in their...
About Chala
Chala Dincoy is a Marketing Strategist who helps B2B service providers reposition their marketing message to successfully sell to corporate clients
