Question – Marketing Strategy for B2B Companies

Are You An Askhole?

chala July 23, 2013 branding, Business, Business and Economy, Chala, Coaching, Communication, Consulting, Entrepreneur, Erika Napoletano, People, Question, Relationships, Small business, small business growth, small business marketing, Small Favor

I loved this title and article by Erika Napoletano in Entrepreneur Magazine because these 3 things happen to me regularly and I myself was guilty of them at one point or another. Take a read to see if you’re also an Askhole (someone who asks inappropriate things of your business networks) Can I buy you a… continue reading »

The top 3 strategies for your business to survive and thrive in the new digital economy.

chala September 10, 2012 Brand, branding, Business, Business and Economy, Business plan, Canada, Communication, Consulting, Customer, Digital economy, Entrepreneur, Facebook, LinkedIn, market, Marketing, Marketing and Advertising, Question, Small business, small business growth, small business marketing, Social media, Social network, Target market, Twitter

Digital is a dirty word for some, an exciting word for other small business owners. Either way, you have to know a little bit about it and if all you know is the below three tips, you’ve got it made. 1. Get customers into YOUR marketing system – not just “fans” on someone else’s: Make… continue reading »

The Stupefying Simple Way to Pick Your Niche

chala August 29, 2012 Brand, branding, Business, Business and Economy, Business plan, Chala, Coaching, Communication, Consulting, Customer, Entrepreneur, experience background, Facebook, leadership coaching, LinkedIn, Management, Marketing, Marketing and Advertising, Question, Sales, Small business, small business growth, small business marketing, small business owner, Social media, Social network, Target market, Time management, Toronto, Twitter

Tough nut to crack Picking a niche has been the bane of every entrepreneur’s existence. If you are a small business owner and recognise that to grow your business, you need to focus your marketing efforts on 1 target market (WHO) and talk to them about only 1 product or service (WHAT), then you… continue reading »

7 Simple Ways to Relieve Stress Now

chala August 27, 2012 Brand, branding, Business, Business and Economy, Business plan, Chala, Coaching, Communication, Consulting, Customer, Entrepreneur, Facebook, Fight-or-flight response, Health, John Morreall, LinkedIn, Management, Marketing, Monday, Question, Sales, Small business, small business growth, small business marketing, Social media, Social network, Stress, Target market, Time management, Twitter

I just got back from a weekend away and it’s now back to work Monday. I must admit I feel ALOT better about Mondays since I started my business growth coaching practice full-time. However, stress comes in all forms. Positive stress, son having tantrum stress, parents not getting younger stress. You name it! Here in this… continue reading »

5 Reasons People Unfollow You on Twitter

chala August 14, 2012 Brand, branding, Business, Business and Economy, Business plan, Chala, Coaching, Communication, Consulting, Customer, Doug, English language, Entrepreneur, Facebook, LinkedIn, Management, Marketing, Question, RT (TV network), small business growth, small business marketing, Social media, Social network, Stream, Target market, Toronto, Twitter

As a complete Twitter novice who nevertheless helps people grow their business, I loved this article about the no-no’s of using it. I was pretty much responsible for 2 of the 5. Yikes! Take a look if you’re guilty too… 1. Every tweet is about your product or service. I know there are consultants out… continue reading »

5 Tips to Help Your Marketing Messages Sing

chala August 10, 2012 Brand, branding, Business, Business and Economy, Business plan, Chala, Coaching, Communication, Consulting, Customer, Facebook, Linguistics, LinkedIn, Management, market, Marketing, Marketing and Advertising, Mobile phone, New York City, Question, Sales, Small business, small business growth, small business marketing, Social media, Social network, Social Sciences, Target market, Time management, Toronto

Marketing– that often feared and sometimes hated dirty word. It really only means getting in front of people who need your help desperately and telling them that you can help them. How do you do it effectively, here’s an article with some very valid points: 1. Clarify thoughts. Can you describe your product or service… continue reading »

Land your dream job

chala July 23, 2012 Brand, branding, Business, Business and Economy, Business plan, Chala, Coaching, Communication, Consulting, Employment, Facebook, finding a job, Image, Interview, landing a job, LinkedIn, Management, Marketing, McDonalds, Nike, Presentation, Question, Richard Branson, Sales, Social media, Social network, Starbucks, Twitter

Brand yourself like a small business When you find yourself swimming in a sea of candidates competing for the same job as you, now you know exactly what it feels like to be a small business that’s trying to grow. Why brand? Used by ancient Egyptians 3000 years ago in farms to distinguish one cow… continue reading »

Are You a Peddler … or a Seller?

chala July 5, 2012 Brand, branding, Business, Business and Economy, Business plan, Chala, Coaching, Communication, Consulting, Customer, Customer Management, Entrepreneur, Facebook, Management, Marketing, Peddler, Police, Question, Sales, Shopping, small business marketing, Social media, Social network, Target market, Toronto, Twitter

Love that picture of a used car salesman. I had such a friend and he didn’t look like that and had a lineup of people with money in their pockets waiting for him to show the cars. He drove a better car and lived in a nicer house that I ever will…Regardless, you get the… continue reading »

Never Miss an Update