by chala | Jun 1, 2020 | Inspiration, Leadership, Small business growth
Social Distance Marketing: How to Thrive in the Crazy World of Self-Isolation with Chala Dincoy A former corporate slave, Chala Dincoy is the CEO of The Repositioning Expert. She’s a Marketing Strategist who helps B2B service providers reposition their message to...
by chala | May 28, 2020 | Marketing
I loved reading about these amazing brick and mortar businesses who took a virtual approach to selling. I wanted to share them with you in this week’s post. Who Needs Gyms Anyway As a pre-covid gym rat, I would have rather not worked out for days if I...
by chala | May 27, 2020 | podcast, Polish My Pitch
I love my friend Veronica because she got me into volunteering at a men’s prison. She told me all about how much she gets out of teaching in that environment and how knowledge-hungry her students are in that setting. Having volunteered to teach a course called “Be...
by chala | May 22, 2020 | podcast, Polish My Pitch
Leslie works in the very competitive world of promotional products. When I spoke at their industry conference a few years back, the singular complaint from my audience was that they were embarrassed to say that they worked in the promotional products industry. Can you...
by chala | May 21, 2020 | Marketing, Small business growth
Yep, that’s what a new McKinsey Covid B2B Decision Maker study is pretty much indicating. The stats are staggering and you’ll be drinking the digital coolAid once you’ve read them. Spends Dropping Faster Than The Speed of Light 50% of spending is...
