by chala | Jan 2, 2014 | Ezines, Inspiration, Just in case, Leadership, Marketing, Small business growth
As a small business owner, 2014 is my year to be different. It’s my year to be bolder and better. With one big difference: I’m not going to stress about it. Here’s what I think about New Year’s Resolutions: they stress people (me) out. After...
by chala | Sep 5, 2013 | Just in case
What does marketing your darling small business have to do with the book series that has sold over 70 million copies worldwide and set the record as the fastest-selling paperback of all time, surpassing the Harry Potter series? If you’re a savvy marketer, a lot....
by chala | Aug 7, 2013 | Just in case
I’m not a techie person so imagine my irate surprise when I found out that if you use Gmail, you may never see my newsletter or anyone else’s newsletter again unless you change a few settings. You’ll now notice that your Gmail now has 3 tabs at the...
by chala | Jul 23, 2013 | Ezines, Inspiration, Just in case, Leadership, Marketing, Small business growth
I loved this title and article by Erika Napoletano in Entrepreneur Magazine because these 3 things happen to me regularly and I myself was guilty of them at one point or another. Take a read to see if you’re also an Askhole (someone who asks inappropriate...
by chala | Jul 9, 2013 | Ezines, Inspiration, Just in case, Leadership, Marketing, Small business growth
A question I often get from clients is “how do I avoid giving away the whole secret of what I do in my blogs or videos?” It’s really a critical question because who’s going to buy the cow if you already gave them the milk? (a gross thought really, who wants a cow?...
by chala | Jun 18, 2013 | Inspiration, Just in case, Leadership, Marketing, Small business growth
Sometimes when I was in a snit about an argument I had with my family, I’d slink into a corner and fantasize about just running away (not to the circus but you get the idea). I wondered if anyone would care if I disappeared and how long it would take for them to...
